I've never embroidered before. Can a beginner do it?

Yes! Most of our embroideries are great for beginners, and embroidery is also a great "first craft" for someone to learn. We recommend starting with an embroidery kit because it includes all of the basic supplies needed to get started. Check out our How To section for helpful embroidery tips.

What tools do I need to embroider?

See "Basic embroidery tools and materials" on the How To: Embroidery Tips page.

How do I transfer my design to fabric?

See "How to transfer your design to fabric" on the How To: Embroidery Tips page.

I own a store. Do you have wholesale pricing? And how do I open an account?

Yes! We are excited to offer our hand embroidery kits, patterns, and sewing patterns to shops (both brick & mortar and online) at wholesale pricing. For wholesale inquiry, check out our Wholesale page and download our new vendor form.


Manufacturing environment

All Penguin & Fish products are manufactured in an animal-free and smoke-free environment.


Custom Work

Penguin & Fish will occasionally take custom orders. Please contact us at info[at] if you would like to discuss working with us on a custom project.


Terms of Use

Penguin & Fish characters, designs, and products are original and copyrighted. Penguin & Fish products and items created from Penguin & Fish patterns are for personal, non-commercial use only.


Can I sell items that I stitch, sew or print in my own shop or at a craft fair?

Currently, all items created using Penguin & Fish patterns, whether they were purchased or free, are for personal use only. You can keep the items for yourself or give them as gifts, but cannot sell them. We are considering having a commercial use license in the future, but don't have one in place currently. Stay up to date on any changes to this policy by signing up for our newsletter.


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Terms and Conditions

View our Terms and Conditions here.


Privacy Policy

View our Privacy Policy here.